Why Enter Your Brand?

Gain Recognition

Stand out in a growing conscious marketplace with an award that validates your integrity, innovation, and impact.

Build Trust

Earn confidence from mindful consumers and partners who value transparency, safety, and sustainable practices.

Reach New Audiences

Be featured across our platforms and promotional channels, connecting your brand with conscious shoppers and retailers.
Enter Your Product

How it Works

Brands Submit Products

Confirm your eligibility, share your product details, and send samples to our independent judging panel for review.
See Eligibility & Categories

Products Are Judged

Each entry is evaluated by experts in formulation, wellness, and sustainability using a transparent scoring system that values safety, integrity, and innovation.
See How It Works

Winners Are Announced

Celebrate your achievement and gain exposure across our network of conscious consumers, retailers, and media partners.
See Past Winners

Choose Your Entry Package

Standard Entry

$199

 /entry
Perfect for indie and emerging brands submitting one standout product for expert evaluation.
Get Started
1 product submission
Independent panel review
Private evaluation summary
Email notification of results

Seal License Package

$399

 /entry
Includes full recognition and 12-month seal usage rights for approved products, plus ongoing brand exposure.
Get Started
1 product submission
Expert panel review
Conscious Choice Seal (12-month license)
Listing on official winners page
Social media and monthly newsletter feature
Media announcement kit
Email confirmation and results summary

Premium Brand Package

$799

 /package
Designed for brands ready to scale their recognition across multiple products with faster review and stronger buyer-facing authority.
Get Started
2 product submissions
Expert panel review for both products
Conscious Choice Winning Seal license (12 months) for up to 2 qualifying products
Expanded seal usage rights
(Approved for use on website, digital marketing, packaging, and sales materials)
Priority review placement (accelerated evaluation timeline)
Enhanced winners page placement
Official Winner Spotlight blog feature
Verified endorsement quote for marketing, retailer, and investor use
Expanded media announcement kit (press release, seal files, winner certificate)
Note: Unused products may be donated to vetted nonprofit partners after evaluation.

Award Winning Beauty

See More Winners

Copy Harmony

Copy Everyday Body Oil with Organic Botanicals

Copy Lavender Alkanet Artisan Soap

Lavender Alkanet Artisan Soap

Everyday Body Oil with Organic Botanicals

Harmony

Award Winning Health and Wellness

See More Winners

Copy Shvitz Stick by Neon Goat

Copy Fragrance free Deodorant

Copy Shvitz Spritz by Neon Goat

Shvitz Stick by Neon Goat

Fragrance free Deodorant

Shvitz Spritz by Neon Goat

Judging Criteria

Ingredient Integrity

We look for full ingredient transparency, clear sourcing, and thoughtful formulation that prioritizes safety and honesty.

Product Performance

Each product is evaluated for quality, usability, and real-world results — ensuring it performs as beautifully as it promises.

Sustainability & Sourcing

Eco-conscious packaging, ethical ingredient sourcing, and reduced environmental impact are essential to every evaluation.

Brand Mission & Values

Authenticity matters. We recognize brands that embody conscious principles and contribute positively to people and the planet.
Minimum score required: 80 / 100.
Each product is independently evaluated and recognized only when it upholds our highest standards of integrity, quality, and performance.

Award-Winning Hair

See More Winners

Copy Nu Colour® Lash + Brow Serum

Copy Avocado & Quinoa Protein Repair Conditioner Smoothie

Copy Sensitive Conditioner

Nu Colour® Lash + Brow Serum

Avocado & Quinoa Protein Repair Conditioner Smoothie

Sensitive Conditioner

Frequently Asked Questions

How do I enter my product?

Entering your product is easy. Fill out the online entry form, choose the category that best fits your product, and submit your details. Once complete, you’ll send your product to our evaluation team for review.

When are winners announced?

Winners are announced three times a year, after each judging cycle:Spring Awards: Submissions open October 2 – March 12
Winners announced by the end of April

Summer Awards:
Submissions open March 13 – July 16
Winners announced by the end of August

Fall Awards:
Submissions open July 17 – October 1
Winners announced by the end of November

All entrants are notified by email, and results are shared on our website and across CCA channels.

How are products judged?

Products are reviewed through a blind judging process designed to reduce bias and ensure evaluations are based on product merit alone. During scoring, judges review product information, ingredients, claims, and documentation without access to brand names, founders, marketing materials, or social proof. This approach helps maintain fairness, consistency, and integrity across all submissions.

What makes a product eligible?

Eligible products meet category requirements and align with conscious values such as ingredient transparency, safety, performance, and thoughtful impact. Each product must be suitable for independent evaluation. Final eligibility decisions are made by the Conscious Choice Awards to ensure fairness and consistency.

Can indie brands compete with larger companies?

Yes. Brand size doesn’t matter. Indie, emerging, and established brands are all evaluated using the same criteria and standards. Every product is judged on its own merits.

How are the winners selected?

Each product is independently evaluated by qualified experts in formulation, wellness, and sustainability. Products are scored using clear, category-specific criteria. There is no pay-to-win, and advertising or sponsorship does not influence results.

What happens to the products I submit?

Submitted products are used for evaluation and are not returned. Any unused items may be donated after judging as part of our commitment to responsible product handling.

Our Commitment to Responsible Use

We handle products thoughtfully, ensuring they serve a purpose beyond evaluation.  To reduce waste and support community organizations, unused items may be donated  to vetted nonprofit partners.  It’s a small way we put conscious values into practice with every submission.